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How corporate culture can make or break a company

Bryce Purnell
4 min readJan 27, 2023

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The corporate culture of a company can often make or break its success. It influences how employees and management interact and perform, which in turn affects hiring and retention, performance and productivity, business results, and even the longevity of the company.

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Corporate culture is an important factor in determining how successful a business will be, and this article will discuss how corporate culture can make or break a company.

Hiring and Retention

The corporate culture of a company is a major factor when it comes to attracting, hiring and retaining top talent. A positive and inspiring workplace atmosphere can help companies attract the best candidates, while an unhealthy or overly competitive environment can scare away potential employees.

Companies should focus on creating an environment that encourages collaboration, creativity, and innovation. They should also ensure that their corporate values align with those of the prospective employees. Providing opportunities for growth, such as professional…

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Bryce Purnell
Bryce Purnell

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